It all began with Back to Business LLC, a firm begun to help Moms return to the workforce with clarity of direction, confidence, and a solid self-marketing plan.
The Back to Business "Finding Me" process uses a carefully selected assessment process designed to help people find their best-fit careers.Soon, the Moms began to inquire about assessment programs for their college- bound teenagers, so we adapted our assessment process to suit the needs of college-aged and college-bound students.
The feedback was overwhelming! Students and their parents were raving about the new sense of clarity and excitement that they found through our process.
This is how B4college.com began.
We know that college-bound and college-aged students find great benefit, and can save time and money, when they
- Understand their natural strengths and how to make the most of them,
- Know how to use those strengths in a college environment, and ultimately map them to a career where they can be happy and successful, and
- Feel confident in themselves and in their direction!
Our professionally certified advisors bring years of corporate, human resource, and career coaching experience to ensure the successful direction of your student.
Meet our staff:

Linda Waters, our founder, brings over 20 years of business experience and a multitude of career coaching certifications to help people gain clarity of their strengths, career direction, and skills to differentiate themselves in the college admissions environment and beyond.
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